Greene King pubs are calling for their customers to bring in their empty plastic confectionery tubs to their pubs, in an effort to reduce waste and raise money for charity.
The UK’s largest pub company and brewer Greene King are aiming to raise thousands of pounds for Macmillan which is a cancer support charity.
The pub company decided to do this due to the amount of tubs which confectionery products come in end up in landfill sites.
Over 100 million tubs of chocolate, sweets, and biscuits are sold within the UK each year especially over the festive period which accounts for 40% of the sales.
When any plastic tubs are handed in by customers, they will be taken to a specialist recycling facility and processed into granulated recycled plastic.
Money will then be raised by selling the recycled plastic will then go to Greene King’s charity partner Macmillan Cancer Support.
They aim to sell each tub for approximately eight pence.
As Christmas time sees a huge amount of plastic tub waste the pubs estimates if every tub sold in the UK over Christmas is recycled this way it would raise nearly £400,000.
Greene King will work along-side co-cre8 who are specialists in creating solutions for hard-to recycle materials.
Co-cre8 are also responsible for attracting large businesses to support the campaign and DCW Polymers, which will use high-tech plastic reprocessing plant to shred and granulate the tubs ready for sale to manufactures, in place of virgin plastic.
Vance Fairman-Smith, Greene King’s supply chain director, said: “Earlier this year, we announced we were the first pub company to achieve the Carbon Trust’s Zero Waste to Landfill Standard, and we’re continually looking at how we can tackle waste and help the environment through recycling.’
‘We’re really excited to be able to offer this recycling facility to our customers but also to support Macmillan, which needs help more than ever following the huge gap in donations following the Covid 19 crisis.”
Peter Goodwin, co-cre8’s Co-founder said: “This is a great way of not just helping charity but also the environment”.
“DCW Polymers successfully tested this scheme last year in Devon, with more than £1,200 raised for charity. Such was the appetite, we are now ready to take it nationwide and, together with the backing of Greene King, we hope turn it into an annual post-Christmas event”.
Greene King will be accepting tubs during the whole of next month.
However, since most of the UK are now living under tougher Covid-19 restrictions they can check the ‘PubHub’ guide to find out whether their local Greene King pub is open by visiting https://www.greeneking-pubs.co.uk/pubs-near-me.
Image credit: Greene King